Strong Minds

This project is a re-brand of an organization, including a brand toolkit and campaign. Strong Minds provides group therapy to women in Africa who are suffering from depression. A friendly typeface and bright colour palette are paired to highlight the kind nature of the organization. The campaign is crafted to dismantle the idea that mental health services are a western luxury.

Strong Minds new logo Strong Minds bus shelter advertisement Strong Minds volunteer ID badge Strong Minds poster advertisement Strong Minds Instagram campaign posts Strong Minds billboard advertisement